Simply put, we are non-agency.
We are rather collaborators and partners in your success story.

We aren't like an agency; we don't have the same overhead costs. We are more of a partner, here to help your business grow. Agencies can be expensive for their clients and draining for their employees, which is why some people are brave enough to try something different. That's where we come in. We want to break away from conventional methods and offer simplicity and quality as our main focuses, even if that means not making extravagant promises.

Our team is composed of creative individuals from all backgrounds who work together with a shared goal in mind - SIMPLE. Our diverse collective strives to make a positive impact with every action we take.

Amit Singh , Creative & Strategy
Founder

He is a thinker, visual designer and a creative strategist, almost obsessed with the power of simple ideas. He is the one behind bringing people together to form a non-agency, leveraging the relationships he has cultivated during his extensive 15+ years in advertising and marketing.

Loves to create content for fun, cook and always ready to hit the tennis court.

Proteek Dey , Business & Strategy
Founder

Proteek Dey is an experienced digital marketer with over 18 years of work in account leadership, business development, and brand planning. He has the unique ability to bring together strategy, creativity, and brands.

When outside of work, he enjoys talking about music, motorcycling, and momos.

Nikhil Sarna , Creative & UI/UX
Consultant

With 20+ years of experience, Nikhil is a design thinker, observer, and nature lover. He believes in the strong correlation between humans and design, emphasising their inseparability.

Having led diverse creative teams, he highlights design's role in delivering business value. Formerly the creative head at agencies like Interactive Avenues and ARM Worldwide, he now works as a design and UX consultant, sharing his expertise regularly.

Priya Iyer, Copy & Content
Consultant

Priya Iyer is a marketing copy and content professional with more than 12 years of experience in helping brands communicate effectively. She believes in the 3 Cs of content- Communication, Conviction and Clarity. Specializes in content writing, scriptwriting for videos, e-books/coffee table books, brand concepts, copy and strategy.

Taj Naqvi, Film & Production
Consultant

Taj, an exceptionally talented film producer with a fine knack for direction, storytelling, and composition, is an M.Des from NID and serves as VP of Films & Production in a leading Ad network. His expertise and extensive production house network have been instrumental in delivering quality film projects.

Samir, Media & Performance Marketing
Consultant

Ex Whirlpool, Ex Dentsu More than 10 years of rich Experience in Digital Marketing. For me, advertising is not just a tool for selling but also an enabler of positive change in a consumer's life.